Bad Bunny and Kendall Jenner are heating up, from courtside NBA games to becoming the faces of a new Gucci campaign.
The luxury fashion house recently shared photos of the 27-year-old model seated on a baggage cart filled with Gucci luggage, with the 29-year-old reggaeton star cuddling her from behind.
A video from the campaign also features Jenner and Bad Bunny (real name Benito Antonio MartÃnez Ocasio) strolling through an airport with luggage from the Gucci Savoy collection.
Jenner wore a cropped black sweater over a white button-down and black trousers held up with a Gucci belt, completing her look with white Gucci sneakers. Bad Bunny, on the other hand, opted for an all-black outfit, including a Gucci blazer, a plain T-shirt, trousers, and a Gucci cap.
For another look from the Gucci Valigeria travel collection, Jenner donned a Gucci monogrammed miniskirt, white T-shirt, and longline coat, while Bad Bunny went for a casual style in a white Gucci sweater, Gucci Cap , and baggy jeans.
Gucci stated, “The House’s latest campaign embraces the spirit of ‘Gucci Ancora,’ as a celebration of the love that lies at the center of Gucci’s community.” The campaign explores the intimacy of traveling together and was shot in an airport.
Bad Bunny and Jenner’s joint campaign comes after they sat together at Gucci’s fashion show on Sept. 22 during Milan Fashion Week.
Their international outings in recent weeks and a night out in New York City have sparked rumors about their relationship, but Bad Bunny hasn’t offered many details. In an interview, he mentioned, “I’m not really interested in clarifying anything because I have no commitment to clarify anything to anyone.”
In May, he released “Where She Goes,” which fans speculate might be about Jenner. While he’s open to singing in English, he feels more comfortable in his native language.
The campaign captures the spirit of their airport stroll, redefining the Jet Set glamour of the 1990s.